The People Say No! was an independent effort to help secure a 'No Vote' in the St. Vincent and the Grenadines Constitutional Referendum in 2009. To advocate for the no position, we built a website, and complementary thematic images for dessemination in Facebook.
Our challenge was to create a flexible web presence that accomodated contributions from diversed sources, in a fast-paced and ever evolving political-style campaign. We carefully considered the tools for the job, deciding on an database driven approach to power front-end technologies, coupled with social network integration.